Bio

Web geek since 1996, based in the exceptional web community that is Brighton, UK. Had lives in startups, big corps, agencies and freelance. I now focus my time on reading, writing, thinking and talking about web strategy, doing and building businesses online, and visiting cake shops with fellow geeks.

Current phrase: “have fun, make money, change the world”

Currently

In January I became the UK User Experience Evangelist at Microsoft. Mainly working with agencies with Microsoft’s up and coming design and interaction focused applications and platforms. These include, but in no way are exclusively:

Ongoing

Along with David Stone (aka builtbydave) and Pete Barr-Watson (aka pbw) I run Dash Labs, a stealthy group focusing on mobile, web, communications and platforms.

Previously

In 2004 I joined Comic Relief’s small new media team as interaction designer and strategist.

Comic Relief New Media Team circa 2007

Over almost 4 years we worked on projects such as:

In my time there, most notably, I created the “white band” for websites (see examples), which drove hundreds of millions of unique visitors to the Make Poverty History site and has been replicated numerous times by other marketing campaigns.

faithless girls aloud the chemical brothers universal music

I was also responsible for developing smooth, high conversion, donation processes for each of the campaigns. Myself and other original members of the team were also the voice of reality for most other departments in the organisation :)

Share/Save/Bookmark